Personal Productivity Secrets – Part 2

In the first article of this five-part series I left you with an action step. I instructed you to track every activity over the course of one week. You should have data that shows each activity and the amount of time it took to do it. So, by now you have five full days worth of information to process.

So how did you do? Whatever your results were, it is simply a snapshot of how you spend your time. It is time for a closer look and spot the time wasters.

The first time I did this exercise, the results were incredibly enlightening. I found out a lot about myself and the habits I kept. I finally grasped just how much time I spent avoiding the high-value, high-priority items. Incidentally, these items were also the highest paying projects on my plate.

The first surprise was to see how many actual billable or on-the-bench work hours I had during that week. I found out that I wasted more hours than I thought. I had procrastinated on projects a lot. I did a lot of low-value projects that could have been given to others to complete. I ran errands as an excuse to get out of the shop, even though someone else could have accomplished them just as easily. Email and text messages flowed steadily, interrupting the momentum I would again, have to build up. Break times were longer than the 15 minutes allotted and more than a few stretched to a half an hour. All the while rationalizing to myself “I’m the boss. I don’t have to be so strict with my time”.

In general, I discovered a lot of bad habits. Bad habits that were preventing me from producing more. I realized that the income I was earning was coming from less than half of time I spent in the shop. The rest of the time was spent doing jobs that didn’t really focus on my unique skill set. Jobs I should have delegated to another capable person.

So now what do you do with the data you collected? If I were you I would identify all the things that you are currently doing that add little or no value to your income and do one of two things. Delete them. Delegate them. Replace that time with meaningful work that produces tangible results.

In the next article, we will take a look at your daily habits. Which habits you should drop, and which habits you can adopt that will make a huge difference to your daily productivity.

Marketing With Personalized Products Gives Your Business Celebrity Status

Does your business or company have the leading edge in marketing and branding today?

Personalized company products, personalized marketing products, corporate promotional items and promotional business gifts are a proven and effective way to market your business, win clients and influence people.

You name it and it will most likely be guaranteed that you can print a logo on it. There are literally thousands of customized products, promotional business gifts and custom corporate gifts available for promotional advertising.

It is a very competitive marketplace today and you need to target new clients or customers, motivate your team, retain staff and stay on top of cutting edge marketing and advertising to enhance brand awareness.

How about that corporate golf tournament or charity golf game? Now here’s an opportunity to showcase your business with personalized golf products and corporate golf gifts. And for that celebratory drink before you hit the clubhouse you can offer your customers or staff their favorite beverage in custom koozies. Stay on par with golf promotional items and make your company an outstanding winner.

Communicate with your marketing team and design your own promotional products package to include a range of custom made products that can make enviable gifts for your most important clients, loyal customers, new business prospects and devoted employees.

Eco-friendly is the buzz now so you make an even bigger impression when you choose eco-friendly personalized bags such as business messenger bags or totes. With the amount of work related traveling that is happening you can make an executive bag and include executive products like custom stress balls, personalized leather products or promotional clocks.

An impressive corporate logo gift or corporate incentive gifts like a personalized embossed leather briefcase will give your business high profile in the boardroom and on the streets. Logo to go anyone!

Stationery has always been a popular favorite with personalized paper products, imprinted pens and custom note pads. For the staff member who spends all their time on the computer and has forgotten how to write with a pen and paper there is everyone’s love of the personalized mugs that save on employee battles in the office kitchen. Personalized calendars will keep those meetings and deadlines on time and you can always look at novelty products when you have your office parties at Christmas and other holiday times throughout the year.

An all time favorite in the personalized advertising campaign has to be the logo products clothing and accessories range. Promotional T shirts have adorned our backs since the birth of industry. Embroidered promotional clothing along with the invention of screen printing have boosted the sales and popularity of personalized shirts, personalized t shirts, custom printed sweatshirts and sweatpants and the most frequently ordered piece of customized merchandise, the baseball cap featuring team or company logo.

How do you make a lasting impression and stay on top in today’s market place? Invest in unique personalized products and business promotional products and remember to reward loyalty and good performance with gifts.

School Personalized Products for Fund Raising

Almost every school in the world today incorporates fundraiser endeavors as a component of its practice annually. For students in elementary schools, playing a part in a school charity performance is virtually a rite of passage; all of us have fond memories of going door to door in our locality advertising the particular school personalized fancy wrapping paper, candy, and cookies, all to promote our school’s extra-curricular goings-on and after-school agenda. Just akin to everything else, your school fundraisers must progress with the changing era or involvement will go downhill and your school could miss out on some most important endowment prospects. Fundraisers done the conventional way are already a thing of the past. The new methods now are livelier and engage a multitude of people assisting in accomplishing your school or learning institution’s fundraiser objectives.

This is an undemanding method to get on track getting funding for your school – enlist the PTA to help. Fundraising is a regular component of what your PTA or PTO does finest; so allow this enthusiastic assemblage of parents, guardians, and educators to utilize their skills and assets to lend a hand so your school can attain its highest revenue prospective. One trouble-free technique the PTA can help out is by obtaining products stamped with your school’s given name and insignia and reselling them for a higher turnover in your school shop, at public happenings, and in the neighborhood. School personalized bags and water bottles are just the thing for parents, employees and students, while neighboring businesses and neighborhood residents will be grateful for practical and realistic products like fridge magnets, bumper stickers and coffee mugs. When the public are made aware that part of their earnings is going to sustain and help local children, your school’s fundraising endeavors will be thoroughly satisfied.

Even at the basic education echelon, sporting affairs, science fairs and student theatre or recitals make grand school fundraising locations. Decorate tables and make available for sale embossed plastic/ stainless steel/ ceramic cups, personalized streamers, banners or megaphones packed with popcorn or colorful candy and chocolate at little league baseball games or track and field events. Put forward printed T-shirts to memorialize the yearly Science Fair, and put on the market glow-in-the-dark water containers to afford simple to see pick-me-ups (sodas etc) when the illumination is lowered. Tasks like these are over and over again vastly graced; the more people you can get a hold of, the more advanced your school’s earnings probability will become.

Enjoyable events like school pageants or a mini petting zoo are superb accompaniments to the elementary school practice. They are also grand traditions to ferry the community closer and bring in some additional cash for your school’s fundraising money box. Craft a small festival on your school grounds or in your school field. Impose a token admittance charge and put up for sale tickets for refreshment stands, rides, and pageants. Create entertaining carnival sports competition and accord reward such as imprinted backpacks, personalized CD albums, and soft toys for the champions. Minor bits and pieces like personalized erasers, pencils, pens and pencil sharpeners make the ‘just what the doctor ordered’ participation prizes.

Enhance Your Marketing Through Personal Products Promotion

If you are in sales, great customer service and product knowledge are the basic foundation to your success. These skills will undoubtedly increase your production and earnings over time, but growing your business by word of mouth advertising and through past customers referrals will take time. Adding marketing and promotional products to promote your business will be an effective compliment to expand your business faster.

If you are in the financial or real estate business, after you have completed a transaction and your customer is happy with your service, they may tell their friends and family for a few weeks. Unfortunately, after a few weeks the referrals will likely stop unless you maintain contact with them. A strong marketing and promotional campaign is a vital key to keeping up with your competition. Promotional campaigns use products that have your name, logo, and contact information on them to help you grow your business and develop recognition in your marketplace. When calling on your lead sources make your sales calls more effective and lasting by offering them useful products that will promote your services. Typical promotional products such as: pens, cups, flash lights, tape measures, and stress balls are all useful items in the real estate and financial industries. If you add a promotional campaign to your marketing endeavors, you should be able to lengthen the time your past customers and lead sources promote you and your business, thereby retaining a higher percentage of your past customers.

Promotional items will also assist you in introducing a new services or products that you may want to offer. These new products and services may help you specialize and become more profitable. Becoming an expert in rehabilitation loans, first time home buyer down payment assistance loans, or zero down payment mortgage products and promoting your expertise through marketing and promotional products campaigns will decrease the time needed to capture new business and profits. You can create a marketing promotional campaign to maintain contact with past customers, reach out to new customers at events, or more effectively promote yourself through your sphere of influence. Creating an effective promotional marketing campaign will help you and your contacts spread the news of what you can offer. Promotional items should fit your business needs and can be used as closing gifts, informational pieces, generalized marketing, and employee retention and motivation.

Creating an all-encompassing marketing system should utilize all aspects of personal promotion to reach your lead sources, these include: seminars, product knowledge, outstanding customers service, consistent contact, and retention systems to maximize your efforts. Developing a total marketing plan will enhanced your overall image as an expert and increases the likelihood that they will recommend their connections to you.